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Reveal of INFINITI Concept at Pebble Beach

INFINITI has announced that it will present the world premiere of its new retro-style prototype vehicle at the upcoming 2017 Pebble Beach Concours d’Elegance in California. The concept car’s design harkens back to the automakers’ early years, while integrating new technologies, including advanced EV systems.

The annual charitable event is a showcase for collectors to display their pre- and post-war cars, so it is a fitting host for the reveal of a car that INFINITI designed while specifically drawing inspiration from early models in the Japanese automaker’s history.

Explained Alfonso Albaisa, Senior Vice President, Global Design at INFINITI, “It started as a simple thought: What if we found a car, down at the southern tip of Japan, buried deep in the barn, hidden from all eyes for 70 years? What if in this car we found the seed of passion planted during our first Japanese Grand Prix and the power and artistry of INFINITI today? What would this discovery look like?”

Stay tuned for just what the company’s vision is regarding this imagined discovery. The 2017 Pebble Beach Concours d’Elegance gets underway August 15.