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Jaguar's 75th anniversary celebrated with a Rallye of Iconic Cars!

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Luc Gagné
The 75th anniversary of the marque was celebrated on September 23, 2010. A few days earlier, to mark this anniversary, a group of 75 individually-numbered, iconic Jaguars from across the years made a two-day journey from Coventry to Goodwood.



This 'moving' celebration which started on Friday, September 17, took this group of discreminate travelers to London for a planned stop at the Mayfair hotel, site of the original Jaguar model launch in 1935. Then this historical rallye ended at the UK's largest heritage motor festival, the Goodwood Revival the following Saturday.

Most cars were privately-owned and driven by their proud owners. Some of the most famous cars from Jaguar's own heritage collection also joined the travelers, including an E-Type, C-Type, pre-war SS Jaguar saloons and a selection of latest models.

On September 18, 2010, 75 iconic Jaguars started a two-day trek in Coventry to celebrate the marque’s 75th anniversary. (Photo: Jaguar)

An iPhone and iPad app charting the 75 years of the British marque's history was launched on this occasion. It is available to download by searching 'Jaguar 75' in iTunes. This app pulls together a host of materials about the company's story of making beautiful fast cars over the past 75 years.

Lots of information (text, videos, wallpapers, etc.) about Jaguar's history and the events planned for the 75th anniversary can also be obtained on the marque's web site at jaguar.com/75th_Anniversary.

The 75th anniversary caravan included several popular and famous Jaguars: an E-Type, C-Type, pre-war SS Jaguar saloons and a selection of latest models. (Photo: Jaguar)


Luc Gagné
Luc Gagné
Automotive expert
  • More than 30 years of experience as an automotive journalist
  • Over 59 test drives in the past year
  • Attended over 150 new vehicle launches in the presence of the brand's technical specialists