Kia Sorento Rises to Top of Class in UK JD Power Survey

A total of 90,000 random U.K. owners of vehicles purchased between September 2002 and August 2003 were surveyed about vehicle

"The Sorento is an immensely satisfying vehicle to own," commented Jean-Charles Lievens, Senior Vice President of Kia Motors Europe, and the survey results back him up. (Photo: Alexandra Straub, Canadian Auto Press)

performance, interior comfort and practicality, exterior styling, mechanical, interior and exterior problems, dealer service and ownership costs; 70 questions in total.

Out of 124 different models, Kia's Sorento ranked 7th; its main 4x4 competitors, the Honda CR-V, Hyundai Santa Fe, Toyota RAV4 and Nissan X-Trail were ranked 13th, 15th, 16th and 27th respectively.

"Kia has made giant steps to improve its entire model range in recent years and the J.D. Power survey results confirm that the Sorento is an immensely satisfying vehicle to own," commented Jean-Charles Lievens, Senior Vice President of Kia Motors Europe.

The Sorento sold in the U.K. is virtually the same model that Kia Canada sells here, as are its competitors, and therefore its competitive advantages overseas also make it a formidable contender within the Canadian midsize SUV market segment.