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LAND ROVER CREATES 30-DAY NO-RISK VEHICLE BUYING PLAN

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Khatir Soltani

MISSISSAUGA, ON — Buying one of the world's finest four-wheel-drive vehicles has just been made easier. The newly created "30-Day Money-Back Discovery Adventure" is an open invitation to accept a no-risk, 30-day test-drive of a new 2001 Land Rover Discovery Series II to experience firsthand the capability and performance of the famous British 4x4. If a customer is not totally satisfied with the Discovery Series II after 30 days, the vehicle can be returned for a full refund.

"With over 50 sport-utility vehicles now in the marketplace, consumers are seeking differentiation," said Donald Robidas, Managing Director, Land Rover Group Canada Inc. "We know our product is highly capable, but we wanted to add something else – an ironclad, money-back guarantee for the 4x4 buyer. This guarantee, coupled with lease and finance rates as low as 1.9 percent puts Discovery on many more shopping lists."

All participating Land Rover retailers will offer the "30-Day Money-Back Discovery Adventure" through May 31, 2001. The new guarantee is added to an existing Land Rover lease program that makes Discovery Series II SD available at $399 per month for 36 months with a nominal down payment. New 2001 Land Rover Discovery Series II models, from the entry-level SD model to the fully-equipped, seven-passenger SE7 model, are eligible for the 30-day or 2,000-kilometer test drive, whichever comes first, and are covered by Land Rover's standard 4-year/80,000-kilometer limited warranty.

With a base MSRP of $47,000, the exceptionally well equipped Discovery Series II is sold exclusively through Land Rover Canada's growing network of retail outlets.

Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 8 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada