Nissan Canada further reduces its carbon "footprint"!

Nissan Canada has just purchased Gold Standard-certified carbon offsets for new product launches from Montreal-based Planetair as a successful way to offset the 49.04 tons of carbon dioxide produced from its recent GT-R and Infiniti FX product launches, including air travel and driving. This initiative fits perfectly within Nissan's Green Program 2010.

2009 Nissan GT-R

The Japanese automaker wants to help lead the way in reducing the auto industry's impact on the environment. The plan is focused on three core environmental goals:

1. Reducing carbon dioxide emissions;
2. Reducing other emissions;
3. Accelerating recycling efforts.
   

Since 2005, Planetair has been supplying high-quality carbon offsets. It's the first and only organization in Canada to offer Gold Standard-certified offsets. This certification is supported by environmental NGOs including the David Suzuki Foundation, Greenpeace, the Pembina Institute and World Wildlife Fund. Nissan's contribution will directly support a wind farm in Madagascar and a micro-hydropower plant in Indonesia.
photo:NIssan