An increase of only 1.4% compared to October 2009 might not seem like a reason for celebrating, but it’s actually the highest sales total ever recorded during the month of October in Canada. Light trucks are still selling more than cars, and will likely finish the year with a higher sales figure for the first time in history.
Ford/Lincoln was still the bestselling brand last month with an 8% sales increase, followed by General Motors who is still selling fewer units than last year; keep in mind, though, that several divisions have been axed (Pontiac, Saturn and Hummer), so a 5 percent drop might not be so bad after all given the leaner operations. Chrysler took the 3rd-place spot with a 6% increase compared to October 2009.
Honda also had a good month, with an increase of 21% over the same period last year, and is in a good position to match the numbers they recorded in 2009 by the time this year comes to a close.
Porsche (42%), Mitsubishi (27%), Audi (25.5%), Kia (25%), Volkswagen (21.5%), Volvo (14%) and Hyundai (9%) have all registered gains.
On the other hand, Suzuki (-47%), smart (-46%), Jaguar (-23.5%), Toyota (-23%), Acura (-17%) and Lexus (-16%) have struggled once again, and will likely end the calendar year with lower sales than in 2009.
Source : Desrosiers Automotive Report
Ford/Lincoln was still the bestselling brand last month with an 8% sales increase, followed by General Motors who is still selling fewer units than last year; keep in mind, though, that several divisions have been axed (Pontiac, Saturn and Hummer), so a 5 percent drop might not be so bad after all given the leaner operations. Chrysler took the 3rd-place spot with a 6% increase compared to October 2009.
Honda also had a good month, with an increase of 21% over the same period last year, and is in a good position to match the numbers they recorded in 2009 by the time this year comes to a close.
Porsche (42%), Mitsubishi (27%), Audi (25.5%), Kia (25%), Volkswagen (21.5%), Volvo (14%) and Hyundai (9%) have all registered gains.
On the other hand, Suzuki (-47%), smart (-46%), Jaguar (-23.5%), Toyota (-23%), Acura (-17%) and Lexus (-16%) have struggled once again, and will likely end the calendar year with lower sales than in 2009.
| October | Current Month | YTD | ||||
| 2010 | 2009 | 10/09 | 2010 | 2009 | 10/09 | |
| Acura | 1722 | 2079 | -17.2% | 14112 | 14614 | -3.4% |
| Audi | 1380 | 1100 | 25.5% | 12691 | 9523 | 33.3% |
| BMW | 2425 | 2310 | 5.0% | 22440 | 20793 | 7.9% |
| Chrysler | 15072 | 14215 | 6.0% | 174551 | 137238 | 27.2% |
| Ford | 19660 | 18187 | 8.1% | 230030 | 191062 | 20.4% |
| General Motors | 17915 | 18818 | -4.8% | 206376 | 218155 | -5.4% |
| Honda | 11134 | 9224 | 20.7% | 103206 | 104133 | -0.9% |
| Hyundai | 9138 | 8415 | 8.6% | 104664 | 91057 | 14.9% |
| Infiniti | 820 | 743 | 10.4% | 7066 | 6029 | 17.2% |
| Jaguar | 52 | 68 | -23.5% | 668 | 697 | -4.2% |
| Kia | 4488 | 3603 | 24.6% | 46821 | 40009 | 17.0% |
| Land Rover | 236 | 224 | 5.4% | 2130 | 1567 | 35.9% |
| Lexus | 1220 | 1459 | -16.4% | 12354 | 13283 | -7.0% |
| Mazda | 5657 | 5612 | 0.8% | 68151 | 64294 | 6.0% |
| Mercedes-Benz | 2346 | 2199 | 6.7% | 24057 | 20386 | 18.0% |
| MINI | 406 | 380 | 6.8% | 3740 | 3608 | 3.7% |
| Mitsubishi | 1847 | 1452 | 27.2% | 16013 | 17003 | -5.8% |
| Nissan | 6134 | 5912 | 3.8% | 65152 | 62535 | 4.2% |
| Porsche | 185 | 130 | 42.3% | 1705 | 1450 | 17.6% |
| Saab | - | 41 | -100.0% | - | 699 | -100.0% |
| smart | 124 | 228 | -45.6% | 1739 | 2272 | -23.5% |
| Subaru | 2447 | 2486 | -2.2% | 22890 | 18874 | 21.3% |
| Suzuki | 703 | 1336 | -47.4% | 7836 | 10883 | -28.0% |
| Toyota | 13320 | 17354 | -23.2% | 137765 | 158012 | -12.8% |
| Volkswagen | 4306 | 3545 | 21.5% | 37717 | 33664 | 12.0% |
| Volvo | 433 | 380 | 13.9% | 5605 | 5433 | 3.2% |
| Light vehicle sales | 123154 | 121500 | 1.4% | 1329479 | 1247273 | 6.6% |
| Passenger car | 55395 | 61395 | -10.5% | 611670 | 645767 | -5.3% |
| Light truck | 67759 | 59635 | 13.6% | 717809 | 601506 | 19.3% |
| GM/Ford/Chrysler | 52647 | 51220 | 2.8% | 610957 | 546455 | 11.8% |
| Import Nameplates | 70507 | 70280 | 0.3% | 718522 | 700818 | 2.5% |
| Sales history | 2006 | 2007 | 2008 | 2009 | 2010 | 10/09 |
| January | 86.2 | 91.2 | 102.8 | 76.9 | 81.6 | 6.2% |
| February | 97.4 | 97.0 | 111.0 | 80.2 | 100.2 | 24.9% |
| March | 151.3 | 150.7 | 150.0 | 127.5 | 145.4 | 14.1% |
| April | 155.1 | 169.0 | 175.2 | 143.9 | 149.7 | 4.0% |
| May | 168.2 | 185.5 | 184.5 | 154.0 | 154.3 | 0.2% |
| June | 157.3 | 169.2 | 159.5 | 138.5 | 154.6 | 11.6% |
| Juillet | 141.6 | 142.4 | 149.5 | 139.9 | 148.8 | 6.3% |
| August | 153.6 | 158.4 | 147.0 | 135.4 | 136.1 | 0.5% |
| September | 135.8 | 131.8 | 134.1 | 129.5 | 135.1 | 4.3% |
| October | 118.4 | 120.9 | 122.7 | 121.5 | 123.2 | 1.4% |
| November | 123.5 | 117.3 | 105.2 | 102.1 | ||
| December | 126.3 | 119.9 | 94.4 | 111.2 | ||
| Full Year | 1614.7 | 1653.4 | 1636.0 | 1460.6 | ||
| Note: Sales figures above are in thousands. | ||||||