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SEARS LAUNCHES AUTOMOTIVE ON SEARS.COM

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Khatir Soltani

HOFFMAN ESTATES, Ill. — Some auto owners just want to know which tires or batteries to buy. Others want to know why. In either case, sears.com can help. Auto owners wanting to make informed decisions about their tire, battery and automotive maintenance purchases may now go to sears.com to research their options at their leisure, find answers to commonly asked questions, and if they wish, learn definitions to useful auto-related terms — before going to Sears to make their purchase.

Sears, Roebuck and Co., the nation's largest retailer of tires, announced today that it launched the automotive category on sears.com, allowing consumers to research online the appropriate tires and battery for their vehicle. Consumers enter the year, make and model of their vehicle to receive a list and product detail for the choices of tires and batteries designed to fit that vehicle. Auto owners may sort tires and batteries by price, brand or product name, and can then compare up to four similar items side by side. By inputting a local zip code or address in the store locator, consumers will receive a list of the nearest Sears Auto Centers, addresses and phone numbers, then they can print out directions and a map to the store they choose.

Because the products must be installed on a vehicle, they are not available for online purchase, but can be obtained at Sears Auto Centers nationwide.

"On sears.com, auto owners can research the advantages of various products, compare prices and make decisions in the comfort of their own home," said Bill White, president of Sears Automotive. "When they arrive at Sears, auto owners can have a better understanding of what they want, and why, and can discuss any questions with our tire and battery experts."

Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 8 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada