With the availability of satellite radio, high performance MP3 playback and even hard-drive based audio systems, you might think that good old fashioned AM/FM radio is taking a backseat on the in-car entertainment forefront.
Swedish marquee Volvo is out to change that, as they've just announced their position as the first automaker in the U.S. to offer a new digital, high-definition radio technology on nearly all of their models. Vehicles equipped with the system will deliver higher quality sound, more channels and enhanced data features like song title and artist information, updates on traffic and even school closures.
Volvo will offer the factory-installed receivers as standard or optional equipment starting this coming fall.
"We believe Volvo will have the largest standard equipped HD Radio technology fleet in the world. Our drivers expect the highest quality in every aspect of their vehicles. Adding HD Radio capability to our S40 T5, V50 T5, C30, C70, S80, V70, XC70 and XC90 models truly makes our audio systems state of the art, giving Volvo drivers an even more enjoyable driving experience" said Dirk Bott, V.P. of Brand, Business & Product at Volvo.
HD Radio technology is already well used on the broadcast side- with more than 1,500 AM and FM stations using the technology to date.
photo:Volvo
Swedish marquee Volvo is out to change that, as they've just announced their position as the first automaker in the U.S. to offer a new digital, high-definition radio technology on nearly all of their models. Vehicles equipped with the system will deliver higher quality sound, more channels and enhanced data features like song title and artist information, updates on traffic and even school closures.
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| 2008 Volvo XC70 |
Volvo will offer the factory-installed receivers as standard or optional equipment starting this coming fall.
"We believe Volvo will have the largest standard equipped HD Radio technology fleet in the world. Our drivers expect the highest quality in every aspect of their vehicles. Adding HD Radio capability to our S40 T5, V50 T5, C30, C70, S80, V70, XC70 and XC90 models truly makes our audio systems state of the art, giving Volvo drivers an even more enjoyable driving experience" said Dirk Bott, V.P. of Brand, Business & Product at Volvo.
HD Radio technology is already well used on the broadcast side- with more than 1,500 AM and FM stations using the technology to date.
photo:Volvo