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Audi Pulls Out of the Power Race

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Audi will look to New Technologies and Lighter Weight Materials to Increase Performance

For two and a half decades the performance divisions of Germany's top three prestige automakers, Audi, BMW, and Mercedes-Benz,

For the past 25 years, Audi, BMW, and Mercedes-Benz, have battled it out in a race for ultimate horsepower and all out driving dynamics. (Photo: Shawn Pisio, Canadian Auto Press)
have battled it out in a race for ultimate horsepower and all out driving dynamics. With battles waged in nearly all market segments the trio of high-priced German carmakers has turned the '80s, '90s, and what we've seen of this new millennium into an interesting spectacle.

No true import automotive enthusiast could deny excitement over the news of Audi's original super-wagon, the Porsche-tuned RS2. Designed by Quattro GmbH, no other factory-produced compact wagon could top its explosive power. Nor can anyone turn a blind eye to the overloaded antics of Mercedes-Benz in its latest assault on the super-luxury crowd. With vehicles powered by supercharged V8 and twin-turbocharged V12 powerplants, nothing comes

Audi has officially pulled out of the horsepower race, stating that increasing the power output is not the way forward. (Photo: Mercedes-Benz Canada)
close in the torque department. BMW's most recent rendition of the M5 is perhaps the quintessential super-sedan, built with an F1-inspired V10 and a 7-speed paddle-shift sequential gearbox.

But the competition, particularly the one-upmanship that has taken place over the previous five years is soon to be reduced to a battle of two German automakers, at least now that Audi has officially pulled out of the horsepower race, according to a news story from October 7th, in British automotive magazine AutoCar(www.autocar.co.uk). Stephen Reil, General Manager of Development at Quattro GmbH, the man responsible for procuring Audi's RS models, commented on the issue saying, "Continuing to increase the power outputs is not the way forward. With more power the car normally gets heavier and then you need more power again."