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He-Man and Skeletor seize Honda's Twitter account

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Josée Paquet

Readers born in the 1970s and 1980s will probably remember the animated TV series featuring He-Man and his nemesis, Skeletor. Honda used both characters for its “Happy Honda Days” sales event, which coincided with Cyber Monday.

Source: adweek.com

 

Josée Paquet
Josée Paquet
Automotive expert