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Hyundai and Prada create the most luxurious Genesis yet

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Khatir Soltani
After unveiling a special Prada edition of the Genesis sedan at the 2009 Seoul Motor Show, Hyundai finally chose to offer a limited number of 1,200 units in Middle Eastern and Asian countries.






Every aspect of the Genesis has been revisited, starting with the powertrain. In this application, Hyundai’s award-winning Tau 5.0 GDi V8 engine produces 424 horsepower and 376 lb-ft of torque through an 8-speed automatic transmission. Average fuel consumption is rated at 11.1 L/100 km.

The Genesis Prada comes in three special colours – Black Nero, Blue Baltico and Brown Moro. Dark chrome is applied to the radiator grille, emblem and door handles to reflect the unique palladium-coated buckles on Prada’s bags.

Inside, the dashboard and upholstery have also been revised and artisan-crafted in "saffiano" leather – the Italian brand's signature top quality leather – to obtain a luxurious and sophisticated finish.



Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada