Scion to debut new coupe concept at NYIAS

Toyota's youthful sub-brand is called 'Scion", and its products have become popular amongst younger shoppers and those looking for an expressive, fun and value-minded vehicle. The company presently offers two five-door hatchback models to American shoppers, as well as a racy coupe called the TC. Scion's vehicles are available for order with a slew of customizable options including interior upgrades, body parts, performance add-ons and entertainment features.