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Mazda3 Tops Auto Shoppers' Top 25 List

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Khatir Soltani

Finishing off the top 25 are Acura's new TL in 23rd position, and two pickups

While the list doesn't coincide with sales numbers, it's interesting to see what savvy buyers are interested in. (Photo: Trevor Hofmann, Canadian Auto Press)
in 24th and 25th spots, the Dodge Ram and Chevrolet Silverado respectively.

While this list doesn't mirror Canada's top sellers, it does offer an interesting example of what online automotive researchers who are serious about buying a new vehicle are interested in. Those who use the internet to research a new vehicle prior to buying make up about 70 percent of new car shoppers.

Those who use CarCostCanada.com prior to purchasing a new car, by the way, are the smartest car shoppers in the country. The dealer invoice pricing provided can save thousands off of the manufacturer's suggested retail price (MSRP) of any new vehicle if used during negotiations, and information about incentive programs and rebates is also extremely valuable.

Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 8 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada