Since it first emerged 10 years ago, SiriusXM satellite radio has managed to find its way into 50 million cars in the US and Canada.
SiriusXM is the largest radio broadcaster in the world, and holds more than 22 million subscribers. From humble beginnings in a limited number of cars, they are now featured by all major car manufacturers and factory installed in nearly 70% of all new cars sold in North America.
By 2018, SiriusXM expects that the number of satellite-ready cars will double to 100 million. The number of subscribers should also climb from the current number as more and more satellite-ready cars will become available on the used-car market.
As a side note, if you've not experienced satellite radio it's the next best thing since sipping a Starbucks blended Grande, non-fat, soy-milk, extra-tall latte with foam and stealing your neighbour's Wi-Fi.
SiriusXM is the largest radio broadcaster in the world, and holds more than 22 million subscribers. From humble beginnings in a limited number of cars, they are now featured by all major car manufacturers and factory installed in nearly 70% of all new cars sold in North America.
By 2018, SiriusXM expects that the number of satellite-ready cars will double to 100 million. The number of subscribers should also climb from the current number as more and more satellite-ready cars will become available on the used-car market.
As a side note, if you've not experienced satellite radio it's the next best thing since sipping a Starbucks blended Grande, non-fat, soy-milk, extra-tall latte with foam and stealing your neighbour's Wi-Fi.
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| Photo: Matthieu Lambert |