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Hits and misses from the 2011 Detroit Auto Show

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Khatir Soltani
Porsche 918 Concept
Photo: Matthieu Lambert/Auto123.com

Matt: Miss. Ha! Had you going for a second there... This car is a hit if ever there was a hit to be had. A 767 hp hybrid, sexier than the sexiest model strewn upon the bonnet of the sexiest car, in this case, the 918, the 918 has it all going for it. It'll be fast, it'll be expensive, it'll be on every little boy's wall, it'll be in every car video that will hit 1 million + hits on YouTube, it'll be drifted and raced and one day, become a legend. I need more money!

Mike: Hit. If you can build a limited-quantity supercar, filthy rich people are going to buy the whole stock of them. The 918 will represent a superb flagship for the Porsche brand; it will be blindingly fast and relatively fuel efficient. No owner will really care about the hybrid stuff, they will just be glad adding it to their collection of über-expensive cars.

Luc: Miss. The 918 is gorgeous, the stuff dreams are made of... and yet another unaffordable hybrid concept that may or may not join Porsche's standard lineup. The reason this 918 created such a buzz among car fans and YouTube viewers is mainly because of the company's PR coup. The car was unveiled at 6 am on the single media day at the NAIAS!

2012 Toyota Prius V
Photo: Matthieu Lambert/Auto123.com

Matt: Hit and miss.
Yes, another one. The Prius V is a hit as it blends all the goodness of the Prius, that is to say its green aspects into a larger, more convivial family-oriented package. Miss for the same reasons. The Prius is a total utter bore and the butt of numerous jokes and comments. The V is not exactly attractive and will likely have an asking price in the vicinity of $30k. With competitors like the Mazda5, Ford C-Max and Kia Rondo at $20k, I'm not so sure it will much...

Mike: Miss. Everyone needs a hybrid or electric car in their product portfolio to show off their environmentally-friendly image. But very few people actually buy them, and multiplying the number of Prius models won’t help all that much. If Toyota is planning on creating a brand within a brand with the Prius name, I think they’re driving in the dark with the headlights off. In the opposite lane. Texting.

Luc: Hit. Expanding the Prius family by adding new variants and body styles appears to be the only logical way to help the car survive through the next decade. And who knows? Maybe gas prices will eventually increase fivefold... if only to pay the hefty bonuses to oil company executives. At that moment, Toyota will be ready to answer the call of drivers!
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada