Technology keeps evolving at a furious pace, especially in the electric car business. Hyundai, together with its Genesis luxury brand and Kia sister company, hopes to launch 10 new hybrids, 8 plug-in hybrids, and 2 fuel cell cars by 2020.
In 2016, Hyundai is launching the all-new Ioniq Electric in the U.S. and Canada, with hybrid and plug-in hybrid variants to follow. It will offer 177 kilometres of zero-emission range. Pricing will be announced closer to its November on-sale date.
For 2018, a new Hyundai EV will increase the range to 320 kilometres, and by the start of the next decade another new model will bump that number up to 400 kilometres.
Ahn Byung-ki, director of the eco-vehicle performance division at Hyundai Motor Group, claims the rate of technological improvement in electrified vehicles has been slow over the past 6 years. However, he believes that innovation will quicken in the face of pressure and demand from China.