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2006 Dodge Challenger Concept

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Khatir Soltani
But while I feel that the new Challenger looks fabulous, even when standing still, I don't think that everyone will immediately warm to what is
The Challenger couldn't be more obvious in paying homage to the most collectible Dodge ever. (Photo: DaimlerChrysler Canada)
undoubtedly Chrysler Group's most retrospective creation yet, the previous Prowler and still current PT Cruiser being ultimately retro in theme, but when truly defining the term not representing actual vehicles from the automaker's past. The Challenger couldn't be more obvious in paying homage to the most collectible Dodge ever, mind you, coated in a brilliant orange paint scheme that in and of itself pulls me back three decades to a simpler time when dreaming about owning anything with four wheels, let alone a Challenger, was highest on my priority list.

While
The Challenger will cause well-heeled boomers to quake at the knees, platinum cards trembling in arthritic fingers, extended against more prudent judgment by the need to connect with their youth. (Photo: DaimlerChrysler Canada)
there will be plenty of young buyers, the new Challenger may not light up the hearts of North America's youth the same way the "all-new" original did, although such a concern should hardly matter to Dodge. It will cause well-heeled boomers to quake at the knees, platinum cards trembling in arthritic fingers, extended against more prudent judgment by the need to connect with that same simpler era I just spoke about, that directly relates to their youth. How do I know? Because, as the years turn into decades, I'm one of these; albeit at the tail end of the world's largest, wealthiest, and most consumerist demographic. I'm one of many that could easily buck up for this car, despite my houseful of kids, constant need for cargo space, and even despite having a garage filled with free press cars, insurance included.
Khatir Soltani
Khatir Soltani
Automotive expert
  • Over 6 years experience as a car reviewer
  • Over 50 test drives in the last year
  • Involved in discussions with virtually every auto manufacturer in Canada