Earlier this week, Toyota Canada signed a partnership agreement with four of the country’s most respected sports organizations in a bid to become their Official Mobility Sponsor and Official Vehicle.
The goal is to encourage more people to take part in sporty activities, develop various grassroots sports initiatives, and support elite-level athletes and national teams.
"Sports inspire people to overcome barriers and to get moving," said Cyril Dimitris, Vice President, Sales and Marketing, Toyota Canada Inc. "Becoming the Official Mobility Sponsor of these four National Sport Organizations is part of Toyota's vision of an inclusive society in which all people can participate."
The four national sports organization supported by Toyota Canada are:
